Todays' Telemarketing Challenges - by Doug Frye

Todays' Telemarketing Challenges - by Doug Frye: "Once there was plenty of opportunity for loan originators to make calls to all consumers to create mortgage business. However, the introduction of the Do Not Call List, October 1, 2003 presents challenges to consider. The rule dictates that it is illegal for telemarketers to contact consumers that have placed their name and phone number on the National Do Not Call Registry. Exceptions to this rule are calls placed by charities, political organizations or telephone surveyors. Failure to comply can result in up to $11,000 per incident fine, ouch!

At this point, the challenges focus around conducting telemarketing or selling to consumers, not businesses who are not on the list, but exceptions to exist within the law."