Car and Truck Line Up for Chevrolet 2007 - from U Publish Free Articles

Car and Truck Line Up for Chevrolet 2007 - from U Publish Free Articles: "Chevrolet was co-founded by Louis Chevrolet, a race car driver, and William C. Durant. William Durant, founder of General Motors, had been forced out of GM in 1910 and wanted to use Louis Chevrolet's designs to rebuild his own reputation as a force in the automobile industry. On November 3, 1911, Chevrolet entered the automobile market to compete with the Ford Model T. A year later, the 'Classic Six' was introduced. The Classic Six was a five-passenger touring sedan equipped with a 299 in3 (4.9 L), six-cylinder engine capable of taking the car to a top speed of 65 miles per hour (104 km/h).

Chevrolet first used its 'bowtie' logo in 1913. This logo is said to have been designed from wallpaper Durant once saw in a French hotel. Reportedly, in 1908, Will Durant detached a small piece and kept it in his wallet, waiting for the day he'd put it to use. The Bowtie became an advertising icon, and is still the marquee of today's Chevrolet."